First soft drink sold in all-aluminum cans crossword

The Fizzy History of the First Soft Drink in All-Aluminum Cans

The crossword answer for “First soft drink sold in all aluminum cans” is RCCOLA, just as your research showed. Yet the tale of how this drink adopted its metal shell is livelier than a single word.

The Rise of Aluminum Cans

Revolutionizing Soft Drink Packaging

In 1963 the first all aluminum can appeared and changed how soft drinks were sold. Before that year beverages arrived mainly in glass bottles or in steel cans that held a thin metal lining. Aluminum weighed less, resisted damage and kept the liquid cold longer. Customers plus bottlers soon preferred it.

Pioneering the Aluminum Can

Several soft drink firms tested the new metal - yet the Coca-Cola Company moved ahead of the rest. During 1967 Coca-Cola became the first major soft drink sold across the United States in all aluminum cans opening the way for a new level of convenience and portability for the familiar beverage.

RC Cola Arrives in a Can

A Smaller Brand Faces the Giants

After Coca-Cola secured the first all aluminum can, a lesser known brand prepared to step forward. RC Cola, owned by Royal Crown Cola Company, had spent years in the shadow of Coca-Cola and Pepsi. The new aluminum can gave RC Cola a clear chance to stand apart and compete with the leaders.

First Independent Cola in a National Can

In 1964 one year after Coca-Cola's move, RC Cola became the first independent soft drink sold nationwide in an all aluminum can. The decision positioned RC Cola as an alternative to the giants. Durable cans transported the drink into new markets plus drew the attention of more consumers, which secured RC Cola's place as an early participant in the changing market.

• RC Cola packed its drink in an all aluminum can - that change gave four plain results:
• The thin metal let people lift the drink without added weight.
• Aluminum keeps cold longer than glass - the soda stays cold.
• After use the metal returns to the recycling loop - glass bottles often break and go to landfill.
• The sealed can blocks air - stores can keep the drink longer before it loses fizz.

The Enduring Legacy of RC Cola in a Can

The crossword answer RCCOLA marks the day RC Cola left the glass bottle and placed the drink in a one piece aluminum can. The rest of the trade later followed that step. The straight wall can with the red label now is a small sign of that change.